Description
We are seeking a dynamic and creative Sales, Marketing and Communications Manager who will play a central role in advancing our brand, driving business growth, and strengthening our market presence. This individual will be responsible not only for leading communication strategies, overseeing digital platforms, and creating impactful marketing materials but also supporting sales initiatives, building strong customer relationships, and identifying opportunities for expansion.
The successful candidate will contribute to the promotion and visibility of Mont Cascades as a four-season destination by implementing strategies that generate revenue and foster long-term growth. They will also be expected to participate in networking events and collaborate closely with managers across different business sectors to maximize synergies and business development opportunities.
Key responsibilities
The Sales, Marketing and Communications Manager will be responsible for developing and delivering communication and sales strategies that align with the organization’s goals for growth and visibility. Working in close collaboration with internal teams, external suppliers, and customers, the individual will ensure clear, consistent, and compelling messaging across all platforms. They will be expected to participate in networking events.
The role includes creating engaging content to showcase the company’s services and programs, managing and updating broadcast calendars and producing promotional materials. The successful candidate will provide expertise and support for events, uphold and strengthen the organization’s brand image and apply market research and competitive analysis to guide strategic decisions. Monitoring campaign results and producing reports on key indicators will be part of the role.
In addition, the candidate will oversee website development and maintenance, implementing communication strategies that ensure quality in both content and design. They will optimize websites for search engines, conduct analysis projects to improve communication approaches, and coordinate the implementation of websites in line with the organization’s strategic plan. The individual will also manage and evaluate the organization’s presence on
social media, ensuring that each platform contributes to enhancing visibility and engagement.
Finally, the position requires strong graphic design skills to create professional and impactful communication materials.