Description
A career as an email and marketing automation integrator in the Client Contact and Performance team at National Bank means acting as a campaign specialist to strengthen our team dedicated to integrating targeted communications, including emails via the Salesforce Marketing Cloud (SFMC) platform. This position allows you to have a positive impact on our organisation thanks to your expertise in email communications and strategic use of client data (profile and ownership).
Your job
- Implement email campaigns in Salesforce Marketing Cloud (Email Studio, journey Builder, Automation Studio)
- Integrate and test HTML/AMPSCRIPT emails to ensure multi-client compatibility and optimal display
- Ensure that campaigns run smoothly: Plan, execute, monitor and carry out reporting
- Work with the relationship Marketing and targeting teams to ensure consistent messages and client journeys
- Help continuously improve integration and distribution processes
- Monitor email marketing best practises and developments in Salesforce Marketing Cloud.
Your team
In the Analytics, Data and Digital (DNA) sector, you are part of a large team of more than 400 colleagues who work agile, proactively and collaboratively to seize opportunities, stay on the cutting edge of technology and continuously improve processes.
The Operational efficiency team, with 9 specialists, combines an in-depth understanding of the client experience, an assertive strategic vision and in-depth mastery of technological business capabilities. You will report to the Manager - Operational Excellence - Digital CRM. Our team stands out for its authentic, human management approach that promotes everyone's development·in their role. Together, we design innovative solutions to effectively reach National Bank's Personal Banking, commercial and wealth Management clients.
Our goal is to offer you maximum flexibility to promote your quality of life. This includes a hybrid work environment and a flexible and adaptable schedule.
The Bank values continuous development and internal mobility. Our personalised training programs, based on on on-the-job learning, help you master your profession and develop new fields of expertise. Tools such as the Data Academy, Language Training, Harvard Learning Centre and coaching and mentoring support are available to you at any time.
Prerequisites
- 2 to 4 years of experience managing email campaigns or integrating into a CRM environment
- Mastering HTML/CSS integration for email
- Be familiar with the Email Studio, journey Builder and Automation Studio modules
- Be familiar with email test tools (litmus, Email on acid)
- Basic knowledge of SQL and segmentation
Your benefits In addition to competitive compensation, upon hiring you’ll be eligible for a wide range of flexible benefits to help promote your wellbeing and that of your family. * Health and wellness program, including many options * Flexible group insurance * Generous pension plan * Employee Share Ownership Plan * Employee and Family Assistance Program * Preferential banking services * Opportunities to get involved in community initiatives * Telemedicine service * Virtual sleep clinic These are a few of the benefits available to you. We have an offer that keeps up with trends as well as your needs and those of your family. Our dynamic work environments and cutting-edge collaboration tools foster a positive employee experience. We actively listen to employees’ ideas. Whether through our surveys or programs, regular feedback and ongoing communication is encouraged. We're putting people first We're a bank on a human scale that stands out for its courage, entrepreneurial culture, and passion for people. Our mission is to have a positive impact on peoples' lives. Our core values of partnership, agility, and empowerment inspire us, and inclusivity is central to our commitments. We offer a barrier-free workplace that is accessible to all employees. We want our recruitment process to be fully accessible. If you require accommodation, feel free to let us know during your first conversations with us. We welcome all candidates! What can you bring to our team? Come live your ambitions with us!
