Marketing Director

Progi is more than a job, it’s a dynamic, respectful, and stimulating workplace. Here, we all share the same source code. It’s built on teamwork, passion for what we do, and excellence. Our algorithm is programmed to welcome challenges with a smile and to see change as an opportunity.

Progi is a Canadian company located in Quebec, specifically in Trois-Rivières. We develop software for the automotive and insurance industries, and while we have a prestigious portfolio of clients, what truly sets us apart is our extraordinary team.

We are looking for a Marketing Director to take charge of the entire marketing function and make it a pillar of our commercial performance, brand visibility, and product vision. Reporting to the President, the selected candidate will define, structure, and lead Progi’s marketing strategy to sustainably support the company’s growth, customer acquisition and retention, brand positioning, and the success of our products.

You will be responsible for building a strong marketing function focused on the market, data, and results.

• Define and lead the marketing strategy to support Progi’s growth.

• Work weekly with leadership, sales, and product teams to align priorities, launches, and positioning.

• Build and execute acquisition, awareness, and retention strategies that generate concrete results.

• Monitor performance indicators (leads, pipeline, ROI, adoption) and adjust continuously.

• Lead product launches and translate solutions into clear messages for the market.

• Oversee all communications and brand activities.

• Structure and lead the marketing team, including external partners.

• Manage budgets and allocate investments.

• Bilingual in French and English.

• 5 to 10 years of relevant experience in marketing, including team management.

• Bachelor’s degree in marketing, business administration, or a related field (or equivalent experience).

• Relevant master’s degree: an asset.

• Experience in the software industry or a tech environment: an asset.

• Availability to work primarily from the Trois-Rivières office (presence required 4 days per week).

• Group RRSP plan with employer contributions

• Group insurance (including dental insurance 100% paid by the employer)

• Modern offices well located downtown (we even have a rooftop terrace with a BBQ!)

• Fully equipped gym available to all Progicians

• Free downtown parking available year-round (even on weekends for shows or restaurants!)

• Referral program ($$$)

• Team lunches

• Summer schedule

• Team socials (5 à 7), and more

Together, Progicians have the boldness to build.

Note:

This position requires proficiency in English, as the selected candidate will regularly revise and translate documents.