Description
Exciting opportunity alert! Join our team as B2B Marketing & Communications Manager and be at the forefront of driving strategic customer acquisition campaigns. Dive into a pivotal role at Verosoft Design (VSD) Inc., contributing to global marketing, international partnerships, and cutting-edge SaaS, IoT, and AI solutions. We’re looking for a results-driven professional who is fully proficient in Marketing Analytics, Google Ads, LinkedIn Ads, Capterra Ads, Bing Ads, organic and inorganic reach, as well as SEO optimization. Be a key player as we expand into Europe, Asia, Oceania, and America, launching innovative products and building a global network. While not widely known in Quebec, we boast an esteemed international position. Join us for a unique opportunity to make impactful contributions and increase the notoriety of the market’s fastest and most versatile CMMS/EAM. Learn more about us at www.verosoftdesign.com.
Responsibilities:
- Develop and submit targeted lead acquisition campaigns for the Marketing Director’s approval to generate high-quality leads.
- Harness the power of marketing analytics, Google Ads, LinkedIn Ads, Capterra Ads, and Bing Ads to optimize campaign performance and provide an analytics report.
- Drive organic and inorganic reach through effective SEO strategies.
- Analyze data and provide actionable insights to enhance campaign effectiveness.
- Help manage compliance with brand standards in all company communications.
- Help maintain the website and digital content dynamic and relevant:
- Help to write texts for blogs, news, newsletters and case studies.
- Ensure the follow-up and relevance of campaigns.
- Help prepare mass mailing strategies and content.
- Stay current on industry trends and best practices in lead acquisition and digital marketing.
