Description
YOU'LL HAVE THE OPPORTUNITY TO:
Through his or her advanced understanding of market trends, consumer-based data and insight, the candidate will manage a five-year portfolio of CAN-AM on-road vehicles for all worldwide markets. The candidate’s goal will be to create an appealing overall CAN-AM on-road value proposition which delivers a market-leading customer experience.
Offer a comprehensive range of prices, options, features and overall value proposition for the CAN-AM on-road lineup while optimizing market penetration and BRP profitability.
Along with product designers and engineers, play a key role in the product development process to ensure the right product in the market at the right time and at the right price.
Communicate product positioning, features and benefits to internal and external audiences such as our marketing and sales teams, creative agencies, media, dealers and consumers.
Through rigorous research and analytics in the powersport industries, develop business cases and volume assessments for the five-year lineup portfolio.
YOU’LL THRIVE IN THIS ROLE IF YOU HAVE THE FOLLOWING SKILLS AND QUALITIES:
B.A. in marketing or engineering
Experience in the area of market research and/or product planning; preferably in the automotive or powersport industry.
Minimum 7 years experience
Fluency in spoken and written French and English in order to communicate with .
Solid planning, leadership, self-initiative, analytical and innovation skills
Customer driven, strategy focused
Ability to understand and explain vehicle-related technical features
Team player
Passionate about motorized sports and/or riding
This position is based in Valcourt, Québec and requires occasional worldwide travel.
ACKNOWLEDGING THE POWER OF DIVERSITY
BRP is dedicated to nurturing a culture that invites, connects, and propels the ambitions of people of all backgrounds, profiles, beliefs and experiences. Ultimately, the diversity and uniqueness of our people fuel our ingenuity and set the course for the path ahead!
For this reason, we value diversity and we strive to always push each other forward to build an inclusive workplace where every employee feels like they belong, where they can grow and find meaning.
AT BRP, WHEN WE TALK ABOUT BENEFITS, WE GO ALL IN.
Let’s start with a strong foundation - You want it, we have it:
Annual bonus based on the company’s financial results
Generous paid time away
Pension plan
Collective saving opportunities
Industry leading healthcare fully paid by BRP
What about some feel good perks:
Flexible work schedule
A summer schedule that varies by department and location
Holiday season shutdown
Educational resources
Discount on BRP products
WELCOME TO BRP
We’re a world leader in recreational vehicles and boats, creating innovative ways to move on snow, water, asphalt, dirt and even in the air. Headquartered in the Canadian town of Valcourt, Quebec, our company is rooted in a spirit of ingenuity and intense customer focus. Today, we operate manufacturing facilities in Canada, the United States, Mexico, Finland, Australia and Austria, with a workforce made up of close to 17,000 spirited people, all driven by the deeply held belief that at work, as with life itself, it’s not about the destination: It’s about the journey.
#LI-Hybrid #LI-SP1