Regional Director of Sales - Western Canada

REGIONAL DIRECTOR OF SALES

British Columbia

Full Time, Permanent

About Us 

Established in 1996, Amica Senior Lifestyles owns and operates over 30 senior living residences in British Columbia and Ontario, while continuing to grow in select markets. Offering Independent Living (IL), Assisted Living (AL) and Memory Care (MC) lifestyle options, we combine expert care with unparalleled premium hospitality and amenities to deliver a personalized senior living experience. At Amica, we are driven by the desire to be part of something bigger than ourselves. We are privileged to spend our days enriching the lives of seniors, their families and each other. Joining Amica means you’ll experience a strong sense of belonging, purpose, possibility, and growth.

Become part of a team where you can make a real impact in the lives of others each and every day.

The Opportunity 

Are you an experienced sales leader who is looking to make a difference in the Senior Living market? The Regional Director of Sales for British Columbia plays a key role in supporting a group of residences in meeting their occupancy goals. This role offers the unique opportunity to positively impact the experience of families and seniors who are looking for the best care and option in Senior Living. You are great at establishing relationships with team members, residents, their families, key referral sources and business partners. We will rely on your leadership skills to inspire, guide and support our residence-based teams to execute a strategic plan that ensures residence occupancy is optimized. As a key member of the Sales Leadership Group, you will report directly to the VP of Sales. 

What you will be doing 

• Develop the overall marketing strategy for your region by utilizing marketing and sales related data for decision-making and business planning, in addition to reviewing marketing plans for each residence.  
• Develop and demonstrate an understanding of the overall senior living market and each residence’s unique niche within their market 
• Position each residence in your region appropriately within their local market 
• Be accountable for conducting monthly one-day comprehensive reviews and site visits at each residence, documenting results such as highlighting accomplishments and following up on areas of opportunity  
• Utilize key performance indicators, our customer relationship management database and other data for managing and planning your sales strategy 
• Proactively identify sales barriers and ways to overcome them 
• Follow up on escalated customer problems and resolve issues in a timely and appropriate manner 
• Work with our marketing team to implement strategies to meet annual sales targets 

What we’re looking for 

• You are an experienced sales leader, willing to go the extra mile to make a difference with future clients and residents, with a minimum of five (5) years of experience in a sales management or operational leadership role. Health care industry experience is preferred 
• You have a proven track record of inspiring and coaching teams to sales success using your influencing skills and a collaborative approach 
• You love to learn. You have a growth mindset and are passionate about growing your knowledge and skills in the Senior Living and care industry 
• Demonstrated ability to think critically, creatively, and strategically when establishing customer needs and developing solutions 
• Good understanding of Profit and Loss (P&L) and business management (pricing, financial reporting, census measures, budgets, etc.)  
• Verifiable history of driving revenue including but not limited to occupancy and rate  
• Advanced written and verbal skills for effective communication and the ability to facilitate group presentations  
• Proficiency in computer skills, Microsoft Office (Windows, Outlook, Excel) & various applications with the ability to learn new applications  
• Ability to work weekends, evenings, flexible hours, available for our customers at peak service delivery days and times.  
• University degree in related field preferred  
• Ability to travel in geographic regions 
• Experience working with Yardi and Sales Force considered an asset

What you can expect from us 

• A diverse and inclusive environment where individual differences are celebrated, and you’re encouraged to be your best self 
• A collaborative environment where we work together to succeed as a team 
• Learning opportunities to help you grow and support for professional development and designations 
• Comprehensive benefit package including RRSP matching 

• Participation in Amica’s Flex or Hybrid work model providing team members the opportunity to work a combination of days both in office and remotely 

At Amica Senior Lifestyles we are passionate about working together in a supportive and inclusive environment that fosters innovation and turns ideas into action. We remain committed to creating workplaces that reflect the communities in which we operate.  We are actively seeking applicants from all religions and ethnicities, LGBTQ2s+, Black, Indigenous, racialized people, and persons with disabilities and encourage people from all backgrounds to apply for our positions. 

Amica Senior Lifestyles recognizes the importance of immunization to protect our residents, team members and visitors from COVID-19. Effective October 2021, a condition of employment is requiring that all new hires have received all required doses of a COVID-19 vaccine approved by Health Canada. 

Requests for accommodation can be made at any stage of the recruitment process providing the applicant has met the Bona-fide requirements for the open position. Applicants need to make their requirements known when contacted. 

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