Functional Delivery lead to run marketing technology implementation and DAM integration

Our financial services client is seeking a functional Delivery Lead to lead marketing technology implementation and DAM integration

Join a high-impact initiative within a leading financial organization focused on transforming its marketing technology ecosystem. The role drives vendor selection, detailed requirements, and DAM implementation to enable a unified customer engagement model. It offers the opportunity to build and integrate advanced marketing platforms supporting personalization, journey orchestration, and scalable digital experiences.

Contract, Toronto, Hybrid

Must Haves

• Hands-on experience with DAM (Digital Asset Management) implementation and integration across marketing environments
• Demonstrated capability to build or expand a marketing technology stack including CDP, personalization, and journey orchestration
• Expertise defining requirements and guiding vendor selection to ensure detailed alignment throughout implementation
• Strong background across Martech ecosystems within large organizations, ideally in financial services
• Bachelor’s degree in a relevant discipline

Nice to Have

• Familiarity with cloud architectures and modern data platforms
• Experience with headless CMS, marketing automation, and consent management solutions
• Understanding of omni-channel enablement and analytics environments

Responsibilities

• Facilitate workshops and engage stakeholders to define scope and detailed requirements for marketing platform initiatives
• Guide teams through vendor assessment, selection, and implementation planning
• Collaborate with business and technology groups to align on integration strategies for unified marketing ecosystems
• Oversee DAM and other martech solution migrations and consolidations
• Support development of a scalable, data-driven marketing infrastructure enabling personalization and targeting capabilities
• Provide functional expertise to ensure consistent delivery across complex implementation phases