Description
Xplore Inc. is Canada’s fibre, 5G and satellite broadband company for rural living. Xplore is committed to the relentless pursuit of an improved broadband experience for all Canadians. Xplore is building a world-class fibre optic and 5G wireless network to enable innovative broadband services for better every day rural living, for today and future generations.
We are seeking a highly analytical and strategic Business Intelligence Analyst. In this pivotal role, you will provide in-depth analysis, forecasting, and reporting on key financial and operational metrics, directly contributing to our organizational growth and strategic objectives. We are looking for a seasoned professional passionate about leveraging data to innovate, optimize costs, and directly influence strategic outcomes.
Key Responsibilities Include:
- Collaborate with cross‑functional teams (Marketing, Sales, and Operations) to understand analytical requirements and support the delivery of reports and dashboards that provide actionable business insights.
- Develop and maintain automated and ad‑hoc reports focused on marketing campaign performance, sales funnel metrics, customer acquisition, churn, and retention.
- Support continuous improvement of data quality, accuracy, and consistency across all reports, dashboards, and analytics outputs.
- Design and maintain visualizations and dashboards to effectively communicate trends, performance metrics, and insights to business stakeholders.
- Assist in the development of basic analytical and predictive models to support data‑driven decision‑making related to sales performance, customer retention, and revenue growth.
- Support the migration of existing reports and analytics solutions to the Databricks platform.
- Assist in creating and maintaining Databricks notebooks, dashboards, and AI‑enabled features, including Databricks Genie, to support self‑service analytics.
- Use AI‑driven analytics tools to help generate insights, identify patterns, and improve the efficiency of reporting and analysis processes.
- Act as a self‑starter with a proactive approach, comfortable working independently as well as collaboratively within a team environment.
An Ideal Candidate will possess:
Data Analysis & Reporting
- Experience creating automated and ad‑hoc reports for marketing, sales, or customer analytics
- Understanding of marketing KPIs, funnel metrics, customer acquisition, churn, and retention
- Strong attention to data accuracy and validation
SQL & Data Management
- Working knowledge of SQL for querying and analyzing data (joins, aggregations, basic window functions)
- Exposure to data quality checks and basic data profiling across multiple data sources
Databricks & Analytics Tools
- Familiarity with Databricks, including notebooks and dashboards (hands‑on experience preferred)
- Exposure to Python or Spark SQL for data analysis and reporting
- Experience using Databricks GenAI features (e.g., Databricks Genie) for analytics support
Data Visualization
- Experience building dashboards and visualizations using tools such as Power BI or Tableau
- Ability to clearly present insights to non‑technical stakeholders
AI & Advanced Analytics (Foundational)
- Basic understanding of predictive analytics or statistical concepts
- Experience or interest in using AI‑driven tools to generate insights and enhance analytics workflows
Telecom / Marketing Domain Knowledge
- Exposure to marketing analytics, campaign performance, or customer analytics in a telecom or subscription‑based environment preferred
- Understanding of metrics such as gross adds, churn, conversion rates, and customer lifecycle analytics is an asset
Professional Skills
- Strong written and verbal communication skills
- Ability to collaborate effectively within cross‑functional teams
- Detail‑oriented, eager to learn, and comfortable working in a fast‑paced analytics environment
Condition of Employment:
As a condition of employment and in order to comply with industry related data security standards, this position is subject to the successful completion of a Criminal Background Check. Details will be supplied to applicants as they move through the selection process.
Xplore is committed to creating an accessible environment and will accommodate disabilities during the selection process. Please let your recruiter know during the selection process of any accommodation needs.
