Manager, Marketing & Client Experience

Job SummaryJob DescriptionAs Manager, Marketing & Client Experience, you will support the implementation of marketing strategies to enhance client experience, increase sales force capabilities and drive sales of RBC Global Asset Management (GAM) mutual funds for RBC GAMs direct-to-client dealer, PH&N Investment Services.Please visit: https://www.phn.com for more information.Please Note: This is a contract opportunity for approximately 18 months in length.What will you do? Manage the ongoing, day-to-day support for website content and triage of ad-hoc issues. This includes developing a content calendar, sourcing/creating content for frequent update and managing reporting/escalation of ad-hoc issues to ensure website works smoothly.Lead sales & marketing initiatives to increase user engagement and business development activities.As the owner of all forms and applications used by the business, manage the creation/update of forms to ensure forms are client-friendly, easy to understand and meet all regulatory/operational requirements.Chair a working group that actively seeks to improve, consolidate or remove duplication of existing forms and reduce client errors in the forms completion.Utilize data and insights from advisors & Client Care team (e.g. web statistics, client incidents/inquiries, client survey) to identify gaps, key issues and opportunities to improve client experience.Provide ad-hoc marketing production support related to the various client communications and sales initiatives.Consistently benchmark relatable competitors and make recommendations on how to enhance/improve the online client experience for investors.Collaborate with key stakeholders for ongoing development of the digital client experience, including review of Business Requirement Documents and QA/UAT.What do you need to succeed? Must Have Completion of CSC or IFICPrevious marketing experience with an investment dealerA conceptual thinker with an eye for detail, along with excellent written/verbal communication skillsDemonstrated project management skills, ideally in the digital marketing areaUniversity degree or equivalentAbove average ability with Microsoft Office tools.Nice to Have Previous experience working in a client-facing role in the investment industryCompletion of PFP/CFPBasic HTML knowledgeWhats in it for you?We thrive on the challenge to be our best, progressive thinking to keep growing, and working together to deliver trusted advice to help our clients thrive and communities prosper. We care about each other, reaching our potential, making a difference to our communities, and achieving success that is mutual.A comprehensive Total Rewards Program including bonuses and flexible benefits, competitive compensation, commissions, and stock where applicableLeaders who support your development through coaching and managing opportunitiesAbility to make a difference and lasting impactWork in a dynamic, collaborative, progressive, and high-performing teamFlexible work/life balance optionsOpportunities to do challenging workOpportunities to take on progressively greater accountabilitiesAccess to a variety of job opportunities across business and geographiesJob SkillsBrand Marketing, Creativity, Cross-Channel Marketing, Cross Promotions, Customer Behavior, Industry Knowledge, Marketing Activities, Marketing Strategy Implementation, Market Research, Product ServicesAdditional Job DetailsAddress:RBC CENTRE, 155 WELLINGTON ST W:TORONTOCity:TORONTOCountry:CanadaWork hours/week:37.5Employment Type:Full timePlatform:Wealth ManagementJob Type:Contract (Fixed Term)Pay Type:SalariedPosted Date:2024-04-16Application Deadline:2024-05-01Inclusion and Equal Opportunity EmploymentAt RBC, we embrace diversity and inclusion for innovation and growth. We are committed to building inclusive teams and an equitable workplace for our employees to bring their true selves to work. We are taking actions to tackle issues of inequity and systemic bias to support our diverse talent, clients and communities.We also strive to provide an accessible candidate experience for our prospective employees with different abilities. Please let us know if you need any accommodations during the recruitment process.Join our Talent CommunityStay in-the-know about great career opportunities at RBC. Sign up and get customized info on our latest jobs, career tips and Recruitment events that matter to you.Expand your limits and create a new future together at RBC. Find out how we use our passion and drive to enhance the well-being of our clients and communities at jobs.rbc.com.