SAP iXp Intern - Business Data Cloud GTM Content Specialist

We help the world run better

At SAP, we keep it simple: you bring your best to us, and we'll bring out the best in you. We're builders touching over 20 industries and 80% of global commerce, and we need your unique talents to help shape what's next. The work is challenging - but it matters. You'll find a place where you can be yourself, prioritize your wellbeing, and truly belong. What's in it for you? Constant learning, skill growth, great benefits, and a team that wants you to grow and succeed.

About the SAP Internship Experience Program

The SAP Internship Experience Program is SAP’s global, strategic, paid internship program that provides university students with opportunities to find purpose in their careers.

Three reasons to intern at SAP

1. Culture of collaboration: meet with mentors, make new friends across the globe and create a thriving personal network.
2. Project-driven experience: gain cross-functional skills from our virtual and in-person learning sessions, diverse subject matter experts, and project deliverables.
3. Gain visibility: with SAP Internship Experience Program in your title, you’ll have a global network of SAP leaders, entrepreneurs and career development opportunities at your fingertips.

What you’ll do

Position Title: SAP iXp Intern - Business Data Cloud GTM Content Specialist

Location: Vancouver

Expected Start Date: September 2025

Are you passionate about creating engaging content that resonates with a tech-savvy audience? Do you have a knack for turning complex ideas into compelling narratives? If so, we have the perfect opportunity for you! As a Content Specialist for our latest innovation, SAP Business Data Cloud, you will play a pivotal role in shaping our internal and external content strategy related to GTM, internal community engagements, customers, partners and Board executives. Your creativity and insights will help us craft informative assets, eye-catching visuals, and insightful guides that showcase our value propositions, GTM strategy and industry expertise.

In this collaborative environment, you’ll have the chance to brainstorm new ideas, demonstrate your expertise, and grow alongside a talented team of professionals. We value a culture of learning and creativity, and we believe that your contributions will help us stand out in the competitive business data and AI market. Join us and be a part of something big, where your passion for content meets the exciting world of technology!

• Create high-quality internal and external content that aligns with SAP’s branding strategy but still brings your creative flair. Our team’s focus is clarity, timely and insightful information and scalability.
• Your primary audience will be the thousands of internal customer success experts, including Account Executives, Managing Partners, Solution Advisors, Services and Partner Managers.
• Additionally, you will be involved in crafting impactful media, presentation slides, social media updates, customer-facing assets, infographics, as well as sensitive executive-level content and field alerts.
• Collaborate with cross-functional teams to ensure content supports GTM launches, sales programs, campaigns and industry and audience-tailored content requirements.
• Coordinate with external marketing agencies as required
• Research industry trends and topics to generate innovative content ideas that improve audience engagement and ultimately enhance our business execution.
• Analyze content performance metrics and adjust strategies based on data-driven insights.
• Maintain an editorial calendar to ensure timely and relevant content delivery.
• Engage with our internal and external community through feedback and social media interactions.

What you bring

We’re looking for someone who takes initiative, perseveres, and stay curious. You like to work on meaningful innovative projects and are energized by lifelong learning.

• Bachelor's or equivalent degree in Interactive Design, Marketing, Communications, Graphic Design or MBA
• Experience in content creation for the tech or software industry is an asset
• Attention to detail to follow branding and content guidelines, edit, proofread and improve audience engagement
• Curiosity to ask questions, learn efficiently and propose new ideas
• Excellent time management and communication skills to keep up in a fast-paced environment with flexible working hours
• Thorough research skills and the capability to distill complex concepts or information into an easily digestible visual and written format
• Media design experience with the ability to create visually appealing and engaging content
• Ability to adjust content strategy according to audience - Executive, internal, external, business-oriented, tech-savvy and partner audiences
• Seek feedback and adapt to changing project requirements and feedback
• Regularly present new trends in content strategy and formats to keep our content on the bleeding edge
• Working experience in leading Data and AI vendors, such as Databricks, Snowflake, Palantir, AWS, Microsoft or Google is an asset
• Great sense of humour at times of pressure!

Meet your tea

You will be joining the office of the Global Chief Revenue Officer (CRO) for Business Data Cloud & AI. As a global team, you will have the opportunity to work with regions across the globe, which could mean working non-standard hours. It is a truly dynamic team with many cross-functional interactions and tremendous learning opportunities.

Bring out your best

SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with two hundred million users and more than one hundred thousand employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, you can bring out your best.

We win with inclusion

SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone - regardless of background - feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better world.

SAP is committed to the values of Equal Employment Opportunity and provides accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: Careers@sap.com.

For SAP employees: Only permanent roles are eligible for the SAP Employee Referral Program, according to the eligibility rules set in the SAP Referral Policy. Specific conditions may apply for roles in Vocational Training.

Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, gender (including pregnancy, childbirth, et al), sexual orientation, gender identity or expression, protected veteran status, or disability, in compliance with applicable federal, state, and local legal requirements.

SAP believes the value of pay transparency contributes towards an honest and supportive culture and is a significant step toward demonstrating SAP’s commitment to pay equity. SAP provides the hourly base salary rate range applicable for the posted role. The targeted range for this position is 18.00 - 36.00 CAD. The actual amount to be offered to the successful candidates will be within that range, dependent upon the key aspects of each case which may include education, skills, experience, scope of the role, location, etc. as determined through the selection process. SAP offers limited benefits for employees hired into hourly or like roles subject to appliable plan/policy terms. A summary of benefits and eligibility requirements can be found by clicking this link: www.SAPNorthAmericaBenefits.com.

Due to the nature of the role, which involves global interactions with SAP entities, as well as with employees and stakeholders in Canada, functional proficiency in English is required for positions based in the Quebec.

AI Usage in the Recruitment Process

For information on the responsible use of AI in our recruitment process, please refer to our Guidelines for Ethical Usage of AI in the Recruiting Process.

Please note that any violation of these guidelines may result in disqualification from the hiring process.

Requisition ID: 429477 | Work Area: Marketing | Expected Travel: 0 - 10% | Career Status: Student | Employment Type: Limited Full Time | Additional Locations: #LI-Hybrid