Once a product or service is available on the market, it is up to the seller, sales representative or sales consultant to make sure that it is widely distributed, promoted and advertised.
Prospecting, identifying the needs of consumers, negotiating, advising, and building customer loyalty are all part of the everyday tasks carried out by sales professionals. These duties require knowledge and skills in sales as well as in-depth technological knowledge of the products the company offers and the target market. The ability to establish and maintain interpersonal relationships and a desire to achieve sales objectives are also highly valued qualities in the field of sales.
Experts in the field can work in smaller shops as well as in supermarkets and at car dealerships. They can also seek employment with service and product providers in the sectors of oil and gas, food and drink, clothing, cars and parts, the hotel industry, corporate services and transportation.
Training in sales, marketing or as a commercial representative will increase the chances of being hired, as will sound experience in the field. However, there is an ever-increasing demand in the sector for candidates with a university education. This is because they can start working immediately and are especially valued for their technical training, as well as their skills in business and management, all of which allows them to rapidly rise through the ranks at a company.