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Address:100 King Street West
Job Family Group:Data Analytics & Reporting
We are looking for a talented individual to join our team in the position of Manager Analytics, Campaign Analytics. The primary responsibility is to manage data analytics, deliver recommendations that drive data driven insights for the BMO InvestorLine Business and execute on campaigns.
The role will sit on the Wealth Digital, Data & Analytics team and support the BMO Investorline Campaigns and Leads for the Business Sales and Strategy team with proactive, actionable insights across all products and phases of the funnel from awareness, consideration and acquisition through to lifecycle and loyalty. The successful candidate will be able to go beyond analytics/reporting to provide actionable insights to senior leadership
Take the lead supporting Wealth business. Think strategically and work independently with minimal supervision.
Automate campaign reporting and fulfilment for various campaigns executed by BMO Investorline
Work with business partners to utilize the different marketing channels available in BMO, in the execution of the campaigns.
This role is also accountable to source and organize data from various internal and external databases using a variety of data mining and statistical/analytical tools (eg SAS, SQL).
Work with internal clients and diverse stakeholders to understand their business objectives, scope and KPIs and translate them into concrete measurement plans and data collection strategies
Provide insights with data and generate Leads for sales, strategy and marketing.
Accountable to deliver analytics, insights and reporting in line with both immediate and long-term business objectives.
By providing high quality and timely analysis this role supports sales and marketing initiatives that drive incremental revenue, retention and client satisfaction
This position has the responsibility to interpret data and provide strategic recommendations to various Lines of Business and client segments.
Improve and automate process using a variety of tools to drive operational efficiency
Work with directors and senior executives to drive changes in business processes.
Uncover and identify opportunities to increase revenue/improve the customer experience by leveraging statistical approaches against multiple sources of data including internal sales/transactions and external party data/benchmarks
Manage, prioritize, and respond to ad-hoc requests
Demonstrated proficiency in working with large datasets, both structured and unstructured data, using programming language such as SAS, SQL, Python or related.
Experience in running campaigns through design, execution and performance tracking.
Ability to manage and coordinate multiple projects simultaneously, keep track of due dates and proactively find solutions to obstacles.
5-7 years of work experience in Business, Financial industry
Good verbal and written communication skills; able to effectively present analytics data to senior management
Good knowledge of Online Investing and understanding of current market trends.
Post-Secondary education in Math, Computer Science, Statistics, Actuarial Science, Business Analytics
One or More Master's Degree in Data Analytics, MBA, CFA, CPA preferred
Self-Starter - Strong relationship-building skills. Ability to thrive on a high-degree of independence and ownership
Proficient in visualization tools such as Power BI, Spotfire or Tableau.
A strong passion for data, charts, analysis, trends, and evangelizing data usage
We’re here to help
At BMO we are driven by a shared Purpose: Boldly Grow the Good in business and life. It calls on us to create lasting, positive change for our customers, our communities and our people. By working together, innovating and pushing boundaries, we transform lives and businesses, and power economic growth around the world.
As a member of the BMO team you are valued, respected and heard, and you have more ways to grow and make an impact. We strive to help you make an impact from day one - for yourself and our customers. We’ll support you with the tools and resources you need to reach new milestones, as you help our customers reach theirs. From in-depth training and coaching, to manager support and network-building opportunities, we’ll help you gain valuable experience, and broaden your skillset.
To find out more visit us at https://jobs.bmo.com/ca/en.
BMO is committed to an inclusive, equitable and accessible workplace. By learning from each other’s differences, we gain strength through our people and our perspectives. Accommodations are available on request for candidates taking part in all aspects of the selection process. To request accommodation, please contact your recruiter.
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