Marketing Specialist, Tax & Law

At KPMG, you’ll join a team of diverse and dedicated problem solvers, connected by a common cause: turning insight into opportunity for clients and communities around the world.

The Opportunity

As part of the GTA Marketing team, the Tax & Law Senior Marketing Specialist will support the GTA Tax and Law function through strong collaboration with local and national counterparts. The successful candidate will provide support in the areas of content marketing, internal and external communications, digital marketing, sponsorships, market research, email marketing list coordination, CRM management, in-person and virtual client-facing events and other market-positioning activities. This is an excellent opportunity for a strong, tactical, creative, self-starter who is interested in further developing their strategic marketing skillset.

Reporting directly to the Tax & Law Marketing Manager in the GTA, with day-to-day direction from the business, the incumbent will support local practice leaders, Partners, and the entire GTA Marketing team in the development and execution of integrated marketing plans and timely initiatives (both internal and external) designed to meet the goals and objectives of the local practice.

• Support the Tax & Law Marketing Manager and Senior Marketing Manager to execute the GTA Tax & Law marketing plans
• Develop relationships with Tax & Law service line leaders to support business priorities throughout the fiscal year
• Help build the brand of the Tax & Law practices through integrated marketing campaigns which maintain a leading point-of-view and shape the marketplace
• Develop, write and manage practice-wide internal and external communications to support corresponding programs and events
• Facilitate collaboration and teamwork within and outside the marketing group
• Help manage KPMG's relationship with external industry and community associations and organizations that impact the Tax & Law portfolios
• Help facilitate account-based marketing programs targeting our priority accounts across the Tax & Law spectrums
• Assist in the creative production of marketing collateral, virtual and in-person events, email campaigns, web content and social media campaigns, working with in-house creative and digital marketing teams while also leveraging tools and creative suites to create content it relates to Tax & Law
• Support Tax & Law events, including event management logistics—critical path development, invitation development and distribution, registration management, list management/creation, distribution of follow-up reports and other related activities as it relates to Key Accounts
• Participate in initiatives to help advance collaboration across functions, industries, and regions to share and leverage best practices and enhance overall marketing efficiencies

• Strong marketing expertise demonstrated in a professional environment
• Must be a highly efficient, detail-oriented, quick learner and self-starter who is eager to develop professionally
• Strong creative skill and command of creative tools (including canva, powerpoint, storyblocks etc.)
• Exceptional written and verbal communication and organizational skills
• Must be a team player and an active participant and contributor to marketing meetings
• Ability to work independently to meet deadlines
• Self-confident to provide support and provide recommendations to senior leadership
• Superior project management skills—MUST be able to manage multiple projects in a fast-paced, deadline-driven environment
• Strong social and digital media acumen with deep experience in managing these aspects of campaigns
• Innovative mindset that actively disrupts in order to improve what we do

Providing you with the support you need to be at your best

For more information about KPMG in Canada’s Benefits and well-being, click here.

Integrity, we do what is right | Excellence, we never stop learning and improving | Courage, we think and act boldly | Together, we respect each other and draw strength from our differences | For Better, we do what matters

KPMG in Canada is a proud equal opportunities employer and we are committed to creating a respectful, inclusive and barrier-free workplace that allows all of our people to reach their full potential. A diverse workforce is key to our success and we believe in bringing your whole self to work. We welcome all qualified candidates to apply and hope you will choose KPMG in Canada as your employer of choice. For more information about Inclusion, Diversity & Equity in Recruitment, please click here.

Adjustments and accommodations throughout the recruitment process

At KPMG, we strive for an inclusive recruitment process that allows all candidates to Come As You Are and Thrive with Us. We aim to provide a positive experience and are ready to offer adjustments or accommodations to help you perform at your best. Adjustments (an informal request), i.e. extra preparation time or the option for micro breaks during interviews, and accommodations (a formal request), i.e. accessible communication supports or technology aids are tailored to individual needs and role requirements.

To begin a confidential conversation about adjustments or accommodations at any point throughout the recruitment process, we encourage you to contact KPMG’s Employee Relations Service team for support by emailing cdnersteam@kpmg.ca or by calling 1-888-466-4778, Option 3.

For information about accessible employment at KPMG, please visit our accessibility page.